How to Write a Purpose Statement That Actually Inspires Your Team
The E.T.H.O.S. Framework (+ 6 Purpose Types Every Leader Should Know)
October 25, 2025
No Comments
Menu
Experience the power of shared Moonshot, Vision, Purpose, and Values as teams come together to formulate ambitious goals, develop actionable execution plans, and ignite a sense of purpose-driven collaboration. Explore strategy meeting creativity, and imagination meeting measurable outcomes in these real-life case studies
The E.T.H.O.S. Framework (+ 6 Purpose Types Every Leader Should Know)
Note: The S.T.A.R.S. Framework is a proprietary methodology developed by Clare Treston through facilitating strategic
Note: The S.T.A.R.S. Framework for moonshot goals and the E.T.H.O.S. Framework for Purpose statements are
The proven strategic planning approach that transforms teams by harnessing both the head and the heart
Discover the 8 types of moonshot goals that drive extraordinary results. Proven 80/20 framework with real business examples. Get the complete guide.
How to uncover the authentic Purpose that will fuel your team’s journey to extraordinary achievements
How involving your team in strategic planning creates a 380% boost in success rates (and why most leaders are missing this game-changer)
Why most organizational valCore Values That Work: Authentic Company Values Guideues statements fail (and how to create ones that actually guide decisions and inspire action)
Defining an organisation’s future vision, and determining what it wants to accomplish can be done